MARISSA CUCONATO
COPYWRITER
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THE THIRD NIPPLE

Perky is a medical spa that creates hyperreal 3D nipple tattoos to help women regain confidence and dignity after mastectomies.
But according to social platforms, they’re too real, so they got banned from sponsored ads. Not cool.

Challenge accepted: outsmart the nipple ban.

Recognition: Clio Silver—Social Media / Clio Shortlist / One Show Merit / Cannes Shortlist—Media, Use of Social Platforms 
Featured In: Ad Age / Little Black Book / Campaign Brief

ECD: Lauren Varvara

Before taking on the nipple ban, we built the brand.
SEE HOW WE BUILT PERKY