MARISSA CUCONATO
COPYWRITER
Screenshot 2025-11-01 at 4.24.49 PM.png

THE THIRD NIPPLE

Perky is a medical spa that creates hyperreal 3D nipple tattoos to help women regain confidence and dignity after mastectomies.
But according to social platforms, they’re too real, so they got banned from sponsored ads. Not cool.

Challenge accepted: outsmart the nipple ban.

Featured On: Ad Age, Little Black Book, Campaign Brief
Clio Silver—Social Media
Clio Shortlist
One Show Merit
Cannes Shortlist—Media, Use of Social Platforms 

CASE STUDY FILM

ECD: Lauren Varvara

Before taking on the nipple ban, we built the brand.
SEE HOW WE BUILT PERKY